Turn your email list into an audience that actually knows, trusts and buys from you.
Growing an email list is only the beginning.

What happens after someone subscribes is what determines whether they become an engaged reader, forget why they joined your list… or eventually become a customer.
Email Marketing 101 is a practical foundational training that takes the confusion out of email marketing and shows you how to intentionally communicate with your subscribers, from welcoming someone new to nurturing the relationship and promoting your offers.
Whether you're just starting your list or you've been emailing for a while without really knowing what you're doing, you'll walk away with a clearer strategy for what to send, why you're sending it, and how email fits into your overall business.
In Email Marketing 101, you will learn:

The 4 phases of email marketing, why each one matters, and how they work together

The role of a lead magnet in growing your email list

Why your welcome sequence matters and which emails to include

How to approach regular newsletters without constantly wondering what to write

The anatomy of an engaging email newsletter

Content ideas you can use in your regular emails

How to make better use of the “prime estate” inside your newsletters

Tips for writing email subject lines

How to understand your open and click rates

Strategies for using email to support your product sales

Behind-the-scenes lessons from some of my own most successful promotions

You don't need a massive email list or complicated funnels to get started. You need to understand what role each email plays in moving someone from subscriber → engaged reader → customer.

Build a stronger relationship with your list—one email at a time.

Get instant access to Email Marketing 101 and start building an email strategy you can actually understand, maintain and use to support your business!
*FBA Archive Sale until 30 September 2026*
Was $67
Get instant access for ONLY $9.

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Hi! I'm Faith.
Business strategist, mentor, and creator of the Stand Out Sales System
Faith’s Biz Academy helps purpose-driven entrepreneurs cut through the noise, simplify complex business decisions, and confidently build a profitable, recognisable, sustainable business that stays true to their values, even as technology and the market continue to change.

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4-Figure First Course Launch - ONLY $9 (Usual $27)

What does it actually take to successfully launch your first online course especially when you don't have a huge audience?


In this 30-minute workshop, I take you behind the scenes of how I generated 4 figures from my first course launch with fewer than 1,000 email subscribers and break down the biggest lessons you can apply to your own launch. 

 

You'll see the promotional emails I used, discover 4 factors that contributed to the launch, and unpack 5 common myths that can hold new course creators back.


BONUS: You'll also get additional tutorials on using Canva to create and edit your course videos.

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You will not be charged for this purchase, but if you choose to make an optional purchase later, this card info will be used to complete that transaction!

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    Email Marketing 101$9

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